OBSESSED, WITH RESEARCH OBSESSED, WITH QUALITY OBSESSED, WITH SAFETY OBSESSED, IN A GOOD WAY
Here at VITYBOX, every ingredient, form, and formulation is obsessively researched by our in-house team of scientists and researchers. Ingredients chosen are based on scientifically backed data and approved by UK healthcare professionals for assurance in quality, results and safety.
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WHY ARE LIQUID FORMULATIONS BETTER THAN POWDER OR TABLETS
Powder and tablets have to go through additional steps in the stomach before they dissolve and become ready for absorption. Only liquid formulations are ready for absorption. This is the reason why our liquid formulation can have absorption rate as high as 95%, while tablets normally have absorption rates of around 20%.
The patented collagen in LOTUS gets recognised by the body as broken down pieces of collagen. The body begins to think that it has broken down too much collagen. It then tips the balance between collagen breakdown to collagen production. Leading to significantly higher levels of collagen production by the body using the collagen in LOTUS.
Our collagen is a premium patented marine peptide sustainably sourced from Thailand. Then hydrolysed and purified in Germany. This leads to a greater concentration of the key amino acids resulting in greater absorption and efficacy which we term bioactive. This means you get to see visible results faster, as proven in clinical papers.
Collagen is naturally found as a very large protein, however large proteins are unlikely to retain their complex structure in the acidic environment of the stomach. We hydrolyse our collagen into peptides, resulting in smaller proteins with the precise molecular weight of 2kDa. This significantly maximises absorption.
Our keratin undergoes hydrolysis, a process resulting in smaller proteins with low molecular weights. This process ensures optimum absorption.
Collagen comes in many forms. We use a highly optimised patented version called Verisol. This collagen is optimised to contain a greater concentration of the key amino acids that are bioactive. Clinical tests have shown that Verisol is gram for gram, twice as effective as generic collagen used by most brands. Therefore the 5g of collagen in LOTUS is equivalent to over 10g of generic collagen found in most collagen drinks.